Broadcast: Archetype Boutique Preview Event


In 2010 as part of our Phase II Taylor street expansion, GAFFTA will open a new project boutique called Archetype. With an emphasis on wearables, this unique product-focused space will support emerging local and international designers around the principles of technologically-inspired and sustainability-minded fashion. Spearheaded by GAFFTA Fashion Initiatives Lead, Melissa Marie and Creative Director for Archetype Boutique, Jarred Garza, Archetype will extend GAFFTA’s mission of building social consciousness through digital culture onto the runway and into the marketplace.

From December 18th-20th, GAFFTA invites you to a “Broadcast” preview fashion and shopping event featuring a selection of designers, lines and products indicative of Archetype’s aesthetic and personality.

Come join us for a special one-time gathering of emerging talent, limited collections and a glance into the future of San Francisco fashion… not to mention great shopping just in time for the Holidays!

Help us spread the word on Twitter and Facebook.

Broadcast Weekend Schedule:

Friday, December 18th Preview Party
6PM – 8PM // $20 // Hor’dourves, open bar, early-bird shopping & private mixer with designers
8PM – 12AM // $5-$15 (sliding scale) // Reception with evening shopping & music by DJ Fluid (Om Records) and Conor (Red Dot)

Purchase Broadcast Tickets

Saturday, December 19th & Sunday, December 20th
12PM – 6PM // Free! // Shopping & Music

Featured Artists & Designers:

1 of 1 Studio


Coma and Cotton

Jasmin Zorlu

Krista Accessories

Kittin Hawk


Modern Lovers

Mr. Larkin

Noon Solar

Ric Rac Clothing


Sofie Olgaard


Venus Superstar

Nervous System

And many more!

(image from 1 of 1 studio)